Honeywell Safety Products
Retail Launch Packaging

PROJECT BRIEF

Client: Honeywell Safety Products
CMO, HSP Senior Product and Brand Managers, Global Branding Compliance

Request: Design packaging for the initial launch of Honeywell Safety Products into the retail market.

Considerations: Must utilize and adapt as necessary existing Honeywell global brand guidelines for packaging. Design must work across an assortment of products that utilize various packaging substrates and configurations. Must include English and Spanish text. Should feature a general versus premium product designation.

Solution: Deployment of a line of packaging graphics that feature people using the product for a consumer task. Utilization of brand colors, the “Honeywell Arc” element, and global icons. Gold and silver designate premium versus general purpose products and price points.